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Brand Strategist

Jakarta, Indonesia

JOB TYPE

Full Time

About the Role

This role will primary responsibility will be to grow and strengthen our brand portfolio’s brand awareness in order to drive performance. You will work very closely with the commercial and brand teams to determine their needs and goals, identifying opportunities for growth within an existing brand, and developing plans to achieve them.


Responsibilities

  • Consulting with our brand portfolio on marketing strategies to increase brand awareness and improve brand performance

  • Conducting market research to identify potential opportunities for growth in specific industries

  • Research and analyse competitor/market activity to create competitive strategies for Hypefast brands, and develop relevant campaigns or events offline and online.

  • Develop brand planning and programs, and manage the implementation and execution of these projects

  • Work closely with all functions within brand marketing team to ensure all strategies are executed properly and meets expectations

Requirements

  • Minimum of 4 years working experience in the field of Marketing, Branding or Strategy

  • Previous work experience in Mom and Kids brand is a big plus

  • Previous work experience in an agency or consultancy envio

  • Able to think creatively, structurally and create action plans based on data and insights

  • Outstanding communication and presentation skills in English, both verbal and written

  • Someone with high ownership, who is a self starter and can work equally well within a collaborative environment and independently

  • Curiosity, adaptability, keen eye for details to monitor market movements, trends and innovative spirit to experiment & push the envelope in the space of user

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